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The Story of SA'YANG HAIR
Love, Care, and Confidence in Every Strand
The Beginning of a Beautiful Journey
SA'YANG HAIR was founded by someone who calls himself “someone who can’t be moved.” A dreamer with a comb in one hand and a heart full of love that began this journey not as a business venture, but as an act of care. For over 20 years, they have been doing hair - not just styling it, but transforming lives through confidence, connection, and compassion.
From humble beginnings, SA'YANG HAIR was born from a deep belief that beauty goes far beyond appearance. It’s about how you feel - the quiet confidence that comes when you know you’re seen, valued, and loved.
The Heart Behind SA'YANG HAIR
The word “Sayang” means love or dear in Malay/Peranakan: a reflection of what this brand stands for. SA'YANG HAIR isn’t just about hair; it’s about love, empathy, and empowerment. It’s a gentle reminder that even in a world filled with sadness and cruelty, love can still take root and grow.
For two decades, our founders found joy in seeing someone smile after a transformation, not just because their hair looked beautiful, but because they felt beautiful. That feeling became the spark behind SA'YANG HAIR: to bring that same sense of joy and care to more people around the world.
Built on Values that Matter
At SA'YANG HAIR, everything we do is guided by our core values - sustainability, self-love, inclusivity, and empowerment.
Sustainability:
We believe beauty should never come at the cost of the planet. That’s why we’re committed to using sustainable, plant-based ingredients and environmentally conscious packaging.
Self-Love:
Your hair is part of your story. Every curl, strand, and texture deserves care and celebration. SA'YANG HAIR is here to remind you to love yourself, fully and unapologetically.
Inclusivity:
Hair has no boundaries. Our products and spaces are designed for everyone, every culture, every gender, every style. Because everyone deserves to feel good about themselves.
Empowerment:
SA'YANG HAIR stands for more than beauty - we stand for human rights. We aim to empower people to express themselves freely and proudly, to be bold in their identity, and kind in their hearts.
A Vision for the Future
SA'YANG HAIR isn’t just a brand; it’s a movement. One that celebrates connection, care, and community. As we continue to grow, our mission remains rooted in love: to make people feel good, look good, and do good for the world around them.
We’re here for the dreamers, the doers, and everyone in between - because everyone deserves a little sayang in their life.